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Persona is a multi-merchant card which is accepted at popular and specialty retail, travel and entertainment establishments across the country, ensuring recipients choose only the most memorable and meaningful rewards.
Strategic
Choose Persona when you want to promote a trophy value redemption experience to reward earners via premium purchasing options. The ideal audience for this Card includes reward earners who are motivated to demonstrate desired behaviors or achieve specific results by a reward that allows them to indulge themselves or others.
Effective
The best reward solutions give recipients power to choose the rewards they want most * . Persona offers shopping categories that include travel, electronics, apparel, jewelry and gifts, sporting goods, department stores, and home and garden, ensuring recipients’ reward experiences are meaningful and memorable.
Convenient for You :
- Offer the choice your reward earners want and simplify your incentive decisions
- Ensure the reward is meaningful and motivating by providing a wide range of spending options
- Increase morale and performance by presenting reward earners the opportunity to be rewarded with ongoing incentive or loyalty programs
- Ease administration by fulfilling Cards directly to reward earners
Convenient for Reward Earners:
- Rely on knowledgeable customer service available 24/7
- Enjoy an easy to use reward that comes with a merchant directory and Card instructions
- Access up-to-date point balance and participating merchant information via respective Card Web sites or by calling the toll-free number on the back of the Card
Funding Options
Reloadable : Ideal for ongoing reward programs where new points (1 point = $1 in purchasing power) are loaded onto the Card every time the desired behavior or winning behavior is achieved.
Predenominated : Perfect for on-the-spot rewards where immediate recognition is valued.
- Available in pre-set denominations of 25, (35 CDN) 50, 75 and 100 points (Non-standard denominations are also available. 1 point = $1 in purchasing power)
- Reward earner Web site at www.personaselect.com in the U.S. or at www.personaselect.aeis.comin Canada
- Card value (denomination) easily visible on Card front
Promotional Impact
- Maximize promotional impact and corporate stewardship by designing the Card to feature your brand, campaign theme or other message
- Emboss the Card with the reward earner’s name, your company name, or your program theme for a more personal and memorable reward
Security & Reliability
- Protect your investment and offer reward earners increased security and peace of mind with our comprehensive lost/stolen replacement program
- Persona is backed by the reliability, stability and prestige of the American Express name
*Study conducted by Wirthlin Worldwide found best reward solutions give recipients freedom to choose a reward most meaningful to them.
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